How Can A Business Prepare for the Unexpected?

The year 2020 brought an unexpected twist of turns and caught business owners unaware. They had l

...

ittle time to salvage their entities, and many had...

How Can A Business Prepare for the Unexpected?
Lethabo Moodley Image
Lethabo Moodley
Updated: Wednesday 25th of May 2022
Strategy

The year 2020 brought an unexpected twist of turns and caught business owners unaware. They had little time to salvage their entities, and many had to rely on government grants to sustain themselves. It was an unprecedented situation that led to financial distress. Thus, business owners need to make their companies future-proof and prepare plans to keep going through unexpected circumstances like natural disasters and pandemics.

If you are planning to purchase a business for sale in South Africa, you should ensure that you prepare for the unexpected. Planning makes it easy to navigate through the choppy waters and stay calm through the shift. Here is how it can be achieved with ease.

1. Do Not Rely on One Source of Income

Most business owners work on expanding their ventures and introducing new product ranges or entering new markets for growth. It is needed to improve profits and reduce the dependency on just one product or location. So, entrepreneurs need to diversify within their domain when they have the resources to create a growing customer base and an array of products.

If one of the products fails or customers in one category move to another brand, you will still have income coming from other categories and products to stay afloat. It aids in making the business more secure and reduces the risk of failure.

2. Identify the Risk Factors

A business can face several threats due to changing climate, such as droughts, floods, hurricanes, wildfires, earthquakes, etc. The digital age has created newer dangers, including online scams, phishing, hacking, ransomware, intellectual property theft, etc. Some internal risks include frauds, embezzlements, lawsuits with customers or suppliers, etc. A health crisis like the COVID-19 pandemic can be added to this list as well.

Although business owners get insurance to cover the damage and loss caused by these risk factors, they do not ensure the sustainability of the business. It is vital to recovering from these setbacks and the insurance cover is not enough. Thus, identifying the risks will help in assessing the amount of restoration and funding required for each challenge.

3. Build A Sufficient Cash Reserve

Once you have identified all the problems that can affect your business, you will know how much surplus capital will be needed to continue working. The business owner needs to save every extra dollar to build a cash reserve that can provide relief during a rough patch and sustain the business. It should have funds to run the business for up to six months without making any income. It ensures that the entity does not have to shut down.

Thus, entrepreneurs should emphasise on cost-cutting, robust invoicing, paying off debts quickly, and increasing profits. Your accountant can help you in managing finances and maintaining a positive cash flow that will aid in building a cash reserve.

4. Prepare A Continuity Plan

A business continuity plan is a roadmap that guides the employees in a crisis. It lays down the actions that need to be taken to safeguard the company in a variety of situations. It must have details about the way communication with clients will be handled, how the employees will work and get paid, how the cash reserve will be used and how the business will be brought back on track.

It will help the business to take preemptive measures and have a contingency plan in place in case of an unforeseen calamity. The plan must be communicated to the employees, and they must have a copy with them along with other important documents. A significant part of business continuity is safeguarding the confidential data of customers, employees, financial information and business processes. Thus, you must have a backup in the cloud to ensure that the data is not lost.

5. Train Your Staff for Emergencies

Your employees are your biggest strength in times of crisis. Make them ready for any eventuality by training them in first aid, fire drill, disaster management, remote working, etc. They should be guided to maintain a positive and calm mind in the harshest of situations, which will allow them to prove helpful. Well-trained staff members will respond quickly to any situation without panicking and find solutions.

Thus, develop your staff into a problem-solving team rather than stressing and fussing over the issue. It requires creating a work culture that promotes training, development and positivity of the employees.

6. Adopt Technology and Automate Processes

Technology has proven to be the best way to safeguard employees and production during the pandemic. Also, it is essential for any business to keep moving to the next level of productivity. It can be easily achieved through the adoption of the latest technology. Advancements like software and machine learning aid in automating processes and reducing the risk of manual error.

Using modern tools like accounting software, payroll software, and inventory management software increase accuracy and efficiency. It makes time-consuming processes like data entry redundant and offers flexibility to employees to improve their output. Also, it reduces dependency on the staff and makes the business self-reliant. These tools can come in handy in situations where the staff is unable to operate.

7. Take Your Business Online

The future is online, and you cannot keep pushing it away thinking that you do not need it. Going digital is imperative in the current world where businesses survived because of online ordering and e-commerce shops. Thus, you need to build a digital set-up where you can procure supplies online as well as sell your products to customers through your e-commerce website.

Retail businesses must use POS systems for in-store selling and encourage their buyers to buy online by offering incentives. It can increase their profit share and reduce spending on opening new stores and hiring more staff. In addition, step up your digital marketing efforts to keep promoting your business even during a financial crunch. So, start building social media presence and online visibility through an updated website, blog, search engine optimisation, become a part of online business directories and more.

Conclusion

Problems are a part of running the business. Thus, entrepreneurs planning to purchase a business for sale in South Africa must prepare for them in advance to remain unscathed.

Author Info
Lethabo Moodley

A business expert, Lethabo Moodley is a management consultant who has been working across domains since 2005. His rich experience includes a Masters degree in business administration from the prestigious Gordon Institute of Business Science and Doctor of Business Leadership degree from Unisa Graduate School of Business Leadership. He has been actively working as a consultant with the biggest firms in South Africa and his contribution in the growth of these organisations is considered invaluable. He has saved a lot of small businesses from going bankrupt and has renewed the lost success streak of the big fish in the market. Business2Sell is delighted to have him onboard for his insightful blogs. 

Growth Strategies That Bring Recurring Profits
Lethabo Moodley Image
Lethabo Moodley
Wednesday 14th of May 2025
Strategy

Profit is the most valuable part of a successful business. It is the building block of stability and scalability. Without profits, the business cannot...

Read More
How To Turn Your Passion Into A Thriving Business?
Lethabo Moodley Image
Lethabo Moodley
Monday 5th of May 2025
Strategy

Everyone has hobbies and interests, and pursuing them makes them happy. Some love performing arts, while others favour sports or academic excellence....

Read More
Read More

Notice - Business2sell.co.za uses cookies to provide necessary website functionality, improve your experience, and analyze our traffic. By using our website, you agree to our Privacy Policy and our Cookies Policy.